![]() And the ever-loyal Lillard refuses to forget where he comes from, even as his wins the NBA Three-Point Shooting Contest. He is doing all this while posting the highest usage rate of his career, meaning Portland is depending on him more than ever before. He is above average to elite as a shooter/scorer literally everywhere but the corner three, and Portland’s offense is nine points better with him on the floor as opposed to without him - 96th percentile for the league this season. He is scoring at an extremely efficient rate (130.2 points per 100 shot attempts - 97th percentile in the entire NBA). In the case of Damian Lillard, by most measures he is posting the very best season of his already impressive NBA career. But aside from the crowd posting those accomplishments on their respective feeds, how will they be viewed not just later this year.but later this month, or even week? And yet, it seems as if their impacts may be fleeting - like the messages of forgotten online do-it-yourselfers or the last cute cat video you watched while doom scrolling.īoth Damian Lillard and Mac McClung have both done truly remarkable things. On an NBA All-Star Saturday Night that seemed largely forgettable before the show began, two stars displayed a level of greatness that should be remembered. Stop and smell the roses? Only if they have someone lip-syncing Taylor Swift or Youngboy in the background. ![]() We simply as a society cannot be bothered to stay in a moment for too long. It is why social media channels where second-long videos are so popular. ![]() Clips and sound bites dominate the 24-hour news cycle, and with a plethora of said “content” to go around attention can quickly move on to the next item that catches our short-term attention spans. In the world we currently reside in here in 2023, everything is about content. ![]()
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